Fashion

Are Conditioners Necessary for Eyelashes?

https://pagalsongs.me/can-i-wear-mascara-over-eyelash-conditioner/

Introduction Eyes that are both attractive and expressive have always been a sign of appeal. Many people, in their quest to improve the appearance of their eyelashes, wonder whether or not eyelashes require the use of conditioners. This article examines the value of using eyelash conditioners as well as the …

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The Art Of Creating And Managing Luxury Fashion Brands

The art of creating and managing luxury fashion brands

What is branding, really? ‘Brands’ and ‘branding’ are among the most abused and misunderstood terms in the business vocabulary. If you ask the average consumer of luxury goods to define a brand, they’d probably relate it to a ‘brand name’ like Versace or Dior, or to a product like the …

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Luxury retail design and atmosphere

Luxury retail design and atmosphere

Introduction This watchword is used to emphasize the indispensable nature of an appropriate location in retail. Retail location involves more than physical space but includes the choice of a place that is most suitable for the sale of the products or services in question. An inappropriate retail location is difficult …

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A passion for fashion: the luxury fashion consumer

A passion for fashion: the luxury fashion consumer

The consumer is king Gabrielle Coco Chanel thoroughly understood the luxury consumers of her time. She also recognized the influence of the wider society on shaping consumer expectations and outlook. In the early twentieth century after the First World War, fashion designers continued to apply the pre-war styles characterized by …

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What’s in a name? The history of luxury fashion branding

What’s in a name? The history of luxury fashion branding

Introduction In the quote above, legendary English playwright William Shakespeare raised an age-old question, ‘What is in a name?’ In the luxury fashion branding scene, the ‘name’, in other words, the ‘brand name’, is everything. This is because it is the ‘brand name’ and the ‘brand logo’ that attracts consumers …

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Who said fashion is not serious business?

Who said fashion is not serious business?

Introduction Anyone who thinks fashion is inconsequential and doesn’t deserve serious attention must think again. Fashion is a strong force that has always played a significant role in the evolution of mankind’s society. As far back as the Egyptian, Greek, and Roman Empires, fashion was a key social element that …

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